Rutronik signs Europe and Israel distribution deal with MediaTek 

Independent distributor, Rutronik, has signed a franchise agreement with fabless semiconductor company, MediaTek to distribute MediaTek’s portfolio of IoT chipsets in Europe and Israel. 

Its Genio processors offer fast multi-core performance with high energy efficiency, making them suitable for robotics, industrial automation and IoT applications. 

The agreement adds another semiconductor company to Rutronik’s linecard. MediaTek specialises in developing SoCs for mobile, home entertainment, connectivity and IoT products. The Genio series targets brands developing consumer, enterprise, and industrial smart applications at the premium, mid-range and entry levels. Rutronik will help distribute the Genio processors to customers that are designing smart home appliances, industrial automation applications, robotics, POS (point of sale) devices, digital signage, and other IoT applications.

“For us, customer orientation and future viability means offering precisely those products that are currently in demand or will be in demand. MediaTek’s innovative components and technologies add real value to our line card. The symbiosis of high-performance components and our know-how fulfills exactly what our customers expect from us as a distributor,” said Reza Armin Maghdounieh, vice president product marketing, semiconductors at Rutronik.

MediaTek said its Genio series combines quality, robustness and longevity. It offers fast multi-core performance with high energy efficiency, even for computationally intensive applications, said the company. Its development environment allows designers to customise products using Yocto Linux, Ubuntu, and Android and MediaTek’s development kits help to reduce the costs of development in the long term and accelerate time to market. 

In addition, Rutronik’s Embedded portfolio offers board-level solutions from manufacturers including Advantech, Kontron, Seco, and VIA in different form factors using the Genio chipsets. For customers, this means a fully comprehensive ecosystem from the product to the design and the solution, said Rutronik.

“We are continuing to see a strong demand for consumer, enterprise, and industrial smart applications, so we look forward to working closely with Rutronik to help brands bring intelligent devices to market faster,” said Richard Lu, vice president of MediaTek’s IoT business unit.  

He hoped: “As the largest European distributor, Rutronik will help us to further expand our IoT footprint in the region.” 

http://www.rutronik.com

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Rutronik adds Intel’s latest desktop workstation processors

Adding the Intel Xeon W-3400 and W-2400 (code-named Sapphire Rapids) to its processor portfolio, Rutronik Elektronische Bauelemente offers the desktop workstation processors for high-end computing. The Sapphire Rapids processors have new computing architecture, faster cores, and a new embedded multi-die interconnect bridge (EMIB) package.

The Sapphire Rapids processors offer scalability for increased performance with support for DDR5 RDIMM, PCIe Gen 5.0 and Wi-Fi 6E for the increased demands expected with future computing workloads. Developers and data science experts in particular will benefit from the powerful performance, said Rutronik.

The Intel Xeon W-3400 and W-2400 desktop workstation processors are available with up to 24 cores and 64 threads (Xeon W-2400) or 56 cores and 112 threads (Xeon W-3400) on a single chip. They feature a redesigned memory controller and a larger L2 cache as well as the L3 Shared Intel Smart Cache with up to 105Mbyte. The flagship of the series, the Intel Xeon w9-3495X, is the most powerful desktop workstation processor Intel has developed to date. It offers performance improvements of up to 28 per cent single-thread and up to 120 per cent multi-thread compared to the previous generation. In addition, operating frequencies of up to 4.8GHz with the Intel Turbo Boost Max Technology 3.0 to handle the challenges posed by constantly increasing computing power.

The processors also have an increased L2 cache and shared L3 Intel Smart Cache (up to 105Mbyte), Intel third generation Deep Learning Boost (AVX-512 support), support for select Intel vPro Enterprise technology, comprehensive overclocking support for unlocked processors – including the industry’s first DDR5 XMP 3.0 RDIMM memory overclocking capabilities, operating frequencies up to 4.8GHz and Intel Turbo Boost Max Technology 3.0.

Target applications are in media and entertainment, particularly for the creation of 3D scenes, video effects, or game development.

They are also suitable for engineering (CAD, CAE, AEC, simulation), where they can be used for product design, architectural design, product development and analysis, and product visualisation. In scientific computing and artificial intelligence development, the Intel Xeon W-3400 and W-2400 processors support data science, scientific computing, or machine learning / deep learning.

http://www.rutronik24.com 

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Farnell stocks Analog Devices’ low power real time clock 

Accessed through an I2C serial interface, the MAX31331 is a low power, real time clock (RTC) time keeping device from Analog Devices, which is now available from Farnell. 

The MAX31331 supports a wide range of 32.768kHz crystals and is accessed through an I2C serial interface. It consumes nominal 65nA time-keeping current, extending battery life, making it suitable for battery-powered and portable devices, including, wearables, medical devices and IoT nodes. The MAX31331 includes an automatic switch reverting to a back up supply in the event of a power failure, ensuring accurate timekeeping even in adverse conditions.

It is compact, with a small footprint of 1.66 x 1.26mm for use where space is limited. For ease of use, there are timestamps for various events, low battery voltage detection, 1/128 second register and alarms and countdown timer

The MAX31331 can be purchased from Farnell in EMEA, Newark in North America and element14 in APAC. 

Farnell has over 80 years’ experience in the high service distribution of technology products and solutions for electronic system design, production, maintenance and repair. It supports its broad customer base, from hobbyists to engineers, maintenance engineers and buyers, working with leading brands and start-ups to develop new products for market, and supporting the industry as it seeks to develop the current and next generation of engineers.  

Farnell trades as Farnell in Europe; Newark in North America; and element14 throughout Asia Pacific and sells direct to consumers through a network of resellers and its CPC business in the UK.

Farnell is a business unit of Avnet, a global technology solutions provider with an extensive ecosystem that delivers design, product, marketing and supply chain expertise for customers at every stage of the product lifecycle. 

http://www.farnell.com 

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RDK3 baseboard provides proof of concepts for IoT

Rutronik System Solutions has developed the RDK3 baseboard, designed for engineers developing their own proof-of-concepts for Bluetooth connectivity. It shortens time-to-market for a variety of IoT applications, including advanced robotics, smart buildings, smart factories and healthcare. 

It features Infineon’s PSoC 64 secured microcontroller, enabling the implementation of security features. There is also the ability to integrate Rutronik System Solutions’ software into Infineon’s ModusToolbox.

Advanced robotics, smart buildings and factories and healthcare applications require wireless, intelligent networking of individual elements or work processes. Networked systems allow work steps and objects to be intelligently connected and interact with each other, explained Rutronik, for efficiency gains. The RDK3 baseboard is for wireless, low power Bluetooth connections with high security standards and low power consumption, said the company. It enables hardware and firmware developers to reduce time and costs in the pre-development phase and makes a significant contribution to bringing new applications much faster to market.

The RDK3 relies on Infineon’s PSoC 64 secured microcontroller with a Platform Security Architecture (PSA). The dual-core microcontroller features three-level hardware and firmware-based isolation. The Arm Dual-Cortex M-Core SoC provides a secure M0+core and performs all security functions. It is physically separated from the user applications running in parallel on the Arm Cortex-M4 core, with the main functions to build and authenticate secure applications the responsibility of the base board. 

The RDK3 has Arduino interfaces and is easy to combine with other adapter boards like HMS Anybus, Text To Speech, RAB1, and RAB2. In addition, all components used are from Rutronik’s product portfolio, ensuring the availability of all parts.

Rutronik Elektronische Bauelemente was founded in 1973 and is an independent family-owned company based in Ispringen, Germany. Today it is one of the world’s leading broadline distributors with more than 1,800 employees and serving over 40,000 customers. It has more than 80 offices worldwide and logistics centres in Austin (Texas), Shanghai, Singapore, and Hong Kong, for customer support in Europe, Asia, and North America.

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